# Crystal AI

> Crystal AI is a hands-on, AI-native consultancy that designs and builds custom AI automations and software for growing businesses. We run our own operation on AI, shipping in weeks what traditional agencies take months to build.

## What we do

We design and build custom AI automations and software tailored to your business. We are AI-native: we use AI to deliver faster, so projects ship in weeks, not months. Every engagement is outcome-driven, measured in hours saved, costs cut, and revenue gained. You talk directly to the person building your solution; there are no account managers or handoffs between you and the builder.

## Services

- **AI Virtual Assistants** — AI agents that handle routine work, answer questions, and take tasks off your team's plate.
- **Predictive Analytics** — Models that turn your data into forecasts you can act on.
- **Workflow Automation** — End-to-end automation of manual, repetitive processes across your tools.
- **Marketing Enablement** — AI-powered content, targeting, and campaign systems that scale your reach.
- **Customer Support AI** — Always-on support that resolves issues fast and escalates the right ones.
- **HR Optimization** — Automation for hiring, onboarding, and people operations.

## Who we are / team experience

Crystal AI was founded by Nick Robertson (https://www.linkedin.com/in/nick-robertson-crystalai/). We are a selective, remote-first team across the US, with on-site engagements available. Every member can architect, build, and manage a project end to end. Our team brings prior experience from Bank of America, Coinbase, Intuitive Surgical, Belk, Bonitz, Saltus Technology, and Outlier.

## How we work

- **AI-native delivery** — We run our own business on AI, so we ship in weeks what traditional agencies take months to build.
- **Direct access to the builder** — You work with the person who designs and builds your solution, not a layer of intermediaries.
- **Custom, not off-the-shelf** — Every automation and application is built for your specific workflows and goals.
- **Outcome-driven** — We measure success in hours saved, costs cut, and revenue gained.
- **Tampa-based, remote-first** — Headquartered in Tampa, Florida. We work on-site across the Tampa Bay area and remotely with clients across the US.

## Contact

- Email: nrobertson@crystal-ai.us
- Phone: +1 (813) 412-6595
- Location: Tampa, Florida
- Service area: Tampa Bay (Tampa, St. Petersburg, Clearwater, Brandon, Wesley Chapel, Lakeland) on-site; the rest of the US remotely
- Website: https://crystal-ai.us
- Founder LinkedIn: https://www.linkedin.com/in/nick-robertson-crystalai/

## Key pages

- [Home](https://crystal-ai.us/) — Overview of Crystal AI, services, capabilities, and team experience.
- [Instant Project Estimate](https://crystal-ai.us/estimate.html) — describe the work and get an honest starting price range without booking a call first.
- [AI Virtual Assistants](https://crystal-ai.us/services/ai-virtual-assistants.html) — custom AI agents that handle inquiries, booking, and busywork 24/7.
- [Predictive Analytics](https://crystal-ai.us/services/predictive-analytics.html) — custom models that forecast demand, churn, and revenue from your data.
- [Agentic AI Systems](https://crystal-ai.us/services/agentic-ai-systems.html) — custom AI agents that run entire workflows end to end, with a human approving anything that matters.
- [Integrations](https://crystal-ai.us/integrations.html) — AI agents and automation built on the platforms you already run.
- [HubSpot automation](https://crystal-ai.us/integrations/hubspot.html) — custom AI agents and automation built on HubSpot.
- [Salesforce automation](https://crystal-ai.us/integrations/salesforce.html) — custom AI agents and automation built on Salesforce.
- [QuickBooks automation](https://crystal-ai.us/integrations/quickbooks.html) — custom AI agents and automation built on QuickBooks.
- [ServiceTitan automation](https://crystal-ai.us/integrations/servicetitan.html) — custom AI agents and automation built on ServiceTitan.
- [Clio automation](https://crystal-ai.us/integrations/clio.html) — custom AI agents and automation built on Clio.
- [Workflow Automation](https://crystal-ai.us/services/workflow-automation.html) — connect your tools and run multi-step processes end to end.
- [Marketing Enablement](https://crystal-ai.us/services/marketing-enablement.html) — AI content, segmentation, and testing so a small team scales.
- [Customer Support AI](https://crystal-ai.us/services/customer-support-ai.html) — resolve common tickets instantly and route the rest with context.
- [HR Optimization](https://crystal-ai.us/services/hr-optimization.html) — faster hiring, automated onboarding, and retention-risk analytics.
- [Industries we serve](https://crystal-ai.us/industries.html) — AI automation tailored to specific industries.
- [AI for Accounting Firms](https://crystal-ai.us/industries/accounting.html) — automate data entry, reconciliations, and client document chasing.
- [AI for Real Estate](https://crystal-ai.us/industries/real-estate.html) — instant lead response, automated follow-up, and transaction coordination.
- [AI for Medical & Dental Clinics](https://crystal-ai.us/industries/clinics.html) — cut no-shows, clear the phone queue, and automate patient intake.
- [AI for Law Firms](https://crystal-ai.us/industries/law-firms.html) — client intake, document drafting, and automated follow-up.
- [AI for Home Services & Trades](https://crystal-ai.us/industries/home-services.html) — never miss a call, keep every truck booked, clear the paperwork.
- [AI for E-commerce](https://crystal-ai.us/industries/ecommerce.html) — order support, inventory forecasting, and campaign production.
- [Blog](https://crystal-ai.us/blog.html) — Articles on AI automation, custom software, and AI-native delivery.
- [Blog post](https://crystal-ai.us/blog-post-1.html) — Featured article from the Crystal AI blog.
- [Blog post](https://crystal-ai.us/blog-post-2.html) — Featured article from the Crystal AI blog.
- [Blog post](https://crystal-ai.us/blog-post-3.html) — Featured article from the Crystal AI blog.
- [Cost of AI automation](https://crystal-ai.us/blog-post-4.html) — What it actually costs to automate a task with AI, and how fixed-fee pricing works.
- [Who should build your AI](https://crystal-ai.us/blog-post-5.html) — Agency vs. freelancer vs. in-house vs. an AI-native builder, compared.
- [AI tool integrations](https://crystal-ai.us/blog-post-6.html) — How custom AI integrates with Salesforce, HubSpot, NetSuite, and your existing stack.

## Full reference

- [Full LLM reference](https://crystal-ai.us/llms-full.txt) — comprehensive detail on every service, the engagement process, and FAQs.

## Pricing (public, on crystal-ai.us/#pricing)
Fixed-fee pilots: Starter $5,000 (one workflow, 2-4 wks) | Standard $7,500 (multi-step, branching, light AI) | Complex $12,000 (AI agent role or multi-system orchestration, dashboard). Every pilot includes blueprint, build, first automation live by day 14, run-and-tune, training, dashboard, docs, and a 30-day report vs the client's baseline number. Guarantee: measurable ROI in 90 days or work continues free until it pays for itself. Optional retainer $2,500-$4,000/mo (run/monitor/maintain, unlimited small tweaks, one new automation per quarter), offered only after the 30-day report. Larger builds (custom software, portals, multi-agent) start at $15,000 and begin with a scoping call.